You can create your account by signing up online – our terms and conditions include our terms of membership.  

New Balance Membership is currently available in the UK and France. Benefits are valid only in the country where you signed up. 

As a New Balance member, you can unlock a whole host of benefits:

• Always on free shipping

• 15% off when you sign up*

• Access to special offers

• Get invited to select New Balance events

• Members get direct access to our Run Product Specialists for personalised footwear advice, via our members-only phone line and email.

*Full-price items only. Conditions and exclusions apply.

There is no cost associated with becoming a member. It’s 100% free.

You can enjoy benefits immediately after creating an account on the website. In order to access online member benefits, members must log in and verify their account. New Balance Membership is not a rewards or a loyalty programme that requires an accumulation of points.

You can opt in when you create your account, or subscribe to our emails at any time.

1. Get in touch: Check your welcome email to find the direct line to the Run Product Specialist
2. Tell us about your running: Share your weekly mileage, preferred surfaces, past shoe experiences, and future goals. 
3. Receive expert advice: Our Run Product Specialists will recommend the best shoes for you. 
4. Shop with confidence: We’ll point you directly to the right options on our site. 

You may create a New Balance account on the Website, where you can manage your contact information, update your billing and shipping addresses, and view your order history. 

To delete your account, please contact our Customer Care team here. For security purposes, complete credit card information (for example, your CCV number) is not stored in your account. 

Remember that you are responsible for keeping your username and password secure. As set out in the Terms & Conditions, you are responsible for all activity that takes place through the use of your account credentials. 

Your welcome offer will be sent to your inbox after creating your account online and subscribing to receive email marketing. You’ll receive a unique code for one-time use. 

Conditions apply:

• Code is only valid online (newbalance.fr/fr)

• Full‑price items only 

• Collaboration products excluded 

• No minimum or maximum spend 

• Not combinable with other promotions.